When it comes to marketing a business on the web, you will eventually come across a site that promises to build tons of traffic for you in a short period of time. The site will most likely say something along the lines of: "We will bring you 10,000 visitors in 24 hours - GUARANTEED!" While this may seem appealing to a novice on the internet, the pros all know that sites like this are total scams. You might as well figure that out now before you spend a lot of money on traffic that never comes. Here is a look at why the highest paying careers online have nothing to do with traffic building sites.
The Difference between Traffic and Sales
One of the main reasons why you need to avoid traffic building sites is because all they promise you is page visits. They may very well bring you 10,000 visitors in 24 hours, but that doesn't mean that a single one of those visitors will actually stick around to look at your site. Having traffic is completely different than having customers. In the business world, you always want customers. A colleague of mine once made a good point that it is better to have 50 targeted leads that result in 50 sales than it is to have 5,000 visitors that don't convert to sales at all. You have to keep that in mind when you start looking into a traffic building scam.
The Expense of Traffic Builders
Traffic building sites charge a lot of money for their services, but that is money you may be tempted to shell out if you think it's a good deal. Who wouldn't want to pay $100 to potentially have 10,000 new customers? That makes perfect sense if you look at it that way. If you look at it like $100 to waste time though, it may not seem that appealing. That is all that these traffic building sites have to offer though - wasted time. Rather than getting your hopes up about them, you might as well realize how crappy they are from the start.
You Can Catch More Flies with Honey than You Can with Spam
When you start working with one of these traffic building sites, you will basically be signing your own site up to spam other people. No web user likes to be spammed, so you will probably turn away every visitor you get by approaching them underhandedly. The traffic builder you work with will most likely bring you customers by redirecting people to your site when they click on something else. Theoretically, this is supposed to allow people to stumble upon your site and stick around. What really happens is that the people get to your site, get pissed about the redirect, and then click out immediately to go back to what they wanted. If you want to actually get people to come around and stay around, you will need a different approach.
Another problem with this is that Google may actually start rejecting your site on its search engine if it is reported as spam too often. Search engines as a whole do all they can to help web viewers have a positive experience online. If your site is spamming people constantly, it will eventually lose all chances of being found on search engines. You might as well start a new site at that point. Hopefully, knowing this and the other information above will prevent you from falling for one of these traffic building scams in the future. At the very least, now you know what you're getting yourself into if you use one. Don't say I didn't warn you.
The Difference between Traffic and Sales
The Expense of Traffic Builders
Traffic building sites charge a lot of money for their services, but that is money you may be tempted to shell out if you think it's a good deal. Who wouldn't want to pay $100 to potentially have 10,000 new customers? That makes perfect sense if you look at it that way. If you look at it like $100 to waste time though, it may not seem that appealing. That is all that these traffic building sites have to offer though - wasted time. Rather than getting your hopes up about them, you might as well realize how crappy they are from the start.
You Can Catch More Flies with Honey than You Can with Spam
When you start working with one of these traffic building sites, you will basically be signing your own site up to spam other people. No web user likes to be spammed, so you will probably turn away every visitor you get by approaching them underhandedly. The traffic builder you work with will most likely bring you customers by redirecting people to your site when they click on something else. Theoretically, this is supposed to allow people to stumble upon your site and stick around. What really happens is that the people get to your site, get pissed about the redirect, and then click out immediately to go back to what they wanted. If you want to actually get people to come around and stay around, you will need a different approach.
Another problem with this is that Google may actually start rejecting your site on its search engine if it is reported as spam too often. Search engines as a whole do all they can to help web viewers have a positive experience online. If your site is spamming people constantly, it will eventually lose all chances of being found on search engines. You might as well start a new site at that point. Hopefully, knowing this and the other information above will prevent you from falling for one of these traffic building scams in the future. At the very least, now you know what you're getting yourself into if you use one. Don't say I didn't warn you.
No comments:
Post a Comment